Guess? wants you to get in its jeans and other attire and accessories. Founded to make flattering designer jeans, the company manufactures trendy, upscale apparel and accessories for men, women, and children under brands GUESS, GUESS Kids, YES, Baby GUESS, and GUESS by MARCIANO, among others. Guess operates some 1,680 stores worldwide. It directly operates more than 945 stores and concessions in the US, Canada, Europe, the Middle East, and Asia. Another 735 stores and concessions are run by licensees and distributors in the same markets. To capitalize on the power of its brand, Guess licenses its name for eyewear, footwear, jewelry, and watches. The company was founded in 1981.