The “Loumidis” project started as a research, focused at the beginning on the central store of the company to the Omonia sq. and to the store of Kallithea. Karalasos Operaday Architects from the architectural bureau Ark team started the designing process for renovating the facades of existing stores, by making proposals for the total image of the brand stores and focusing on the shop windows. According to part of this design proposal, the application began by the store of Kallithea during November 2011 – initial design – and March 2012 for additional changes. The store of Omonia will follow in the next construction phase.